FMCG Wholesale

Wholesalers of fast moving consumer goods operate with small margins, and large quantities.

Business competetiveness is provided by quick and efficient customer service, through efficient sales order processing and precise compilance with price policies.

FusionR SFA functions

Sales order processing

FusionR SFA calculates exact pricing and stock levels using on-line, centrally maintaned data - it also takes customer-related discounts and agreements in account.

Sales order tracking

Customer orders - status, compilance - can be monitored. Order suggestions can be generated based on historical data.

CRM functions

FusionR SFA maintans customer data centrally - including contact data, agreements and contracts. Information is provided in accordance with user account based access control.


The field representatives' performance can be evaluated, efficiency can be increased by more precise planning.

Competitor monitoring

Monitoring of own- and comptetitor-sold product prices, creation and execution of customizable reports.


Route-optimized trip plans can be used to save time and fuel costs. Using the mobile devices' integrated GPS hardware, location data can also be logged and monitored.

Without network coverage

FusionR SFA automatically switches to off-line mode with locally stored data until a connection is available, providing business continuity.

Download the FusionR SFA brochure

For more information, please enquire using the provided contacts, or the message form below.